SPONSORS

Morgan Motorsports strives to provide quality entertainment for the race fans and deliver unparalleled value and a rewarding personal experience to each of our sponsors and supporters.

We believe in the power of advertising with motorsports. We have compiled the following information to inform you of the many benefits motorsports marketing has to offer. Please review this information and contact us if you are interested in this rapidly growing advertising medium.

Motorsports Marketing Opportunities

Companies Involved in Motorsports Marketing

Motorsports Marketing Points to Consider

Motorsports Facts and Figures

 Contact Morgan Motorsports.

Ritter Engineering / Parker Store
N29W23721 Woodgate Ct
Pewaukee,  WI  53005
Phone: 

* Sponsor since 1997 *

Bud's Concrete
W280 N4975 Jerilane ct.
Pewaukee, WI, 53072
(262) 367-9570

* Sponsor since 2003 *

Structural Transport, Inc.
6701 W Ryan Rd
Franklin, WI 53132
(414) 425-6807

* Sponsor since 2000 *

Automatic Transmission Design
40n10145 Fond Du Lac Ave
Germantown, WI 53022
(262) 251-7777

* Sponsor since 2005 *

Floorcare USA
2236 W Bluemound Road Unit E
Waukesha,  WI  53183
(888) 577-1177

* Sponsor since 2005 *

Robert's Topsoil / Dr. Dirt
PO Box 85
Wales,  WI  53183
(262) 968-2200

Competition Driveline Service
Kurt Gunderson
8371 S. 20th Street
Oak Creek,  WI  53154
(414) 745-4338

* Sponsor since 2003 *

T/A Lettering and Graphics
1291 Hickory St
Pewaukee,  WI  53072
(262) 691-1410

* Sponsor since 2002 *

Wales Lawn and Garden
Hwy 83
Wales, WI. 53183
(262) 968-3833

* Sponsor since 1996 *

Nelson's Channel Inn
Upper Nemahbin Lake
Delafield, WI

* Sponsor since 1998 *

Speed Graphics
P.O. Box 161
Sussex,  WI  53089
(262) 820-9096

* Sponsor since 2003 *

ARS Auto Repair
5130 W Forest Home Ave.
Milwaukee, WI. 53219
(414) 327-7200

* Sponsor since 1998 *

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Motorsports Marketing Opportunities

This is a partial list of some different ways Morgan  Motorsports can be used and how we can enhance your company’s marketing program.

• Employees, company executives, distributors, etc. attend races as fans or crew members

• Name Exposure

• Fans wear items, such as hats and T-shirts

• Photo handouts at your place of business, or distributors

• Photo handouts at the track, trade shows, mall shows, car shows, parades

• Photos of car in ads, brochures, etc.

• Race car shown on billboards, advertising literature

• Handouts with coupons or sweepstakes

• Advertising in souvenir programs

• Exposition space at racetrack

• Driver appearances

• We can make the company race car available to your distribution channel for special promotions, store/distributor openings, or announcements.

• Trade shows, mall shows, car shows

• People love having a picture of themselves with the race car.

• People are curious enough about race cars to the point where they will look even if they are not race fans.

• Internet website for company race team (www.yourcompanymotorsports.com)

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Companies Involved in Motorsports Marketing

Here are just a few of the commercial companies which use motorsports to promote their products.

Here are a few industrial companies who are involved in motorsports marketing.

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Motorsports Marketing Points to Consider

• Motorsports can be a complete tool of advertising, selling, promotion, and public relations.

• Motorsports is the number one spectator sport in the United States.

• A research project by Nordhaus Research (Southfield, MI) polled 47 million fans of racing, 38% of whom say they make an effort to buy products and services from companies involved in auto racing.

• The Coca-Cola 600 is the second largest sporting event in the United States.

• Motorsports is simply another advertising medium, another tool at your disposal.

• Many teams attend more than one racing event per week, which leverages your exposure.

• Spectators at the local tracks tend to be the same people week after week, boosting frequency.

• Think of your car as a tool to be used any place you want to reach people; its use goes far beyond the people who watch racing.

• Racing will position you in people's minds alongside some of the major, ultra-successful, business savvy companies that have made racing a respectable place to be. It will not brand your company as irresponsible.

• Motorsports gets your name/logo/colors in front of consumers.

• Fans relate to race cars, and follow them closely, thus following your product also.

• Short tracks represent more than 80% of racing's annual attendance.

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Motorsports Facts and Figures

• Motorsports is the largest spectator sport in the U.S.

• 64% of stock car racing fans are married.

• 60% of fans are male, and 40% female.

• The Coca-Cola 600 stock car race is the second most attended single day sporting event in the U.S.

• 27% of the spectators at stock car races are in professional or managerial positions.

• Over 50% of the spectators have incomes in excess of $50,000.

• 72% almost always buy a sponsor product rather than the product of a non sponsor company.

• Sponsor product loyalty of auto racing fans is the highest of any sport.

• 22% of auto racing fans have at least a college degree.

• NASCAR.com is 43^rd on Media Metrix’s list of top 50 fastest growing Internet web sites.

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